While the home screen of the Amazon Fire TV Stick 4K is a shop window for Prime Video, Google TV puts the user first. Google has a vested interest in selling you its own video content, but it reins in that urge more than most. Much of the success boils down to those TV and film recommendations. It's arguably the best TV OS experience out there – easy on the eye, incredibly useful for content suggestions and easy to navigate with either voice or remote. We took a close look at the Google TV UI in our review of the Chromecast with Google TV, singling it out as one of the top features of the device.
So, in that sense, Android TV will never die. But, whatever happens, the Android TV OS runs the show underneath Google TV. Of course, Google may eventually shift towards using only the Google TV name (unless licensing issues prevent that). So, while not all Android TV devices will get the Google TV UI in 2021, the stock Android TV experience should be vastly improved.
That update is a big indication that Google plans to run both brands in tandem. It also has a bigger focus on content suggestion than before. It's now a four-tab experience with a more dynamic background. Until recently, Android TV has looked more old fashioned, but Google is rolling out a UI update to Android TV to give it a distinctly Google flavour. Underneath, it's the Android TV system, but there's a different approach to how it looks, feels and how the content is organised. They have the same core so, essentially, Google TV is Android TV with a face-lift. The re-introduction of the Google TV brand name as a smart TV system is a little confusing, particularly in parallel with the term 'Android TV' which appears to be staying for the time being.Īndroid TV is the operating system that runs both of the smart TV platforms.
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